How it Works

Create better ads
in just a few clicks

Nova Studio eliminates both the production work and the guesswork.

70%
of campaign performance
is influenced by the
creative *

*Inside Google Marketing: How We Went All-In On Programmatic Buying. Think With Google and Dynamic Logic.

The best-performing creative already lives on social...

What if you could tap into the walled gardens of social and bring proven performance to the Open Web?

A fresh approach to programmatic ads

Nova Studio leverages Regenerative AI to maintain the full integrity of the source asset. AI extends it automatically to other platforms.

Grab content from any social platform

Generate an ad using the best-performing content anywhere your brand lives.

CTV

Turn vertical or horizontal assets into VAST-enabled, CTV-ready ads with QR codes across major inventory.

OLV

Convert vertical or horizontal videos into pre-roll, mid-roll, or outstream placements with built-in CTA buttons.

Display

Run creative across all standard display inventory on mobile, desktop, and in-app with multiple display formats to choose from.

Optimize content to drive better outcomes

Dynamic resizing

Display creatives are automatically resized to maximize every ad slot.

AI optimization

Automatically tests up to 16 creative variants within a single ad tag to optimize for top performers.

Formats & features

Choose from over 20 high-performing ad formats available across any channel.

Fully customizable

Refine creative with built-in tools to customize ads, including colors, buttons, fonts, and more.

Launch & scale campaign

Generate ad tags for your DSP or ad server of choice, giving you full flexibility to run campaigns across mobile, desktop, in-app and VAST inventory.

You maintain the full range of functionality and reporting available in your DSP.

Our partnership models

Two partnership options available for flexibility and scale:

Enterprise platform

Take full control and give your team the power to manage campaigns and create ads in the Nova Studio production platform.

Managed service

The Nova Studio team can create ads for you then send you ad tags and launch-ready creatives with one day turnaround.

Build your first ad creative in seconds

Request a demo